AII Announces California-based Sustainability Program
Manufacturing
Following its work to promote scalable environmental solutions in apparel sectors within countries including China, Vietnam and India, the Apparel Impact Institute announced the launch of its research to introduce its Clean by Design program, which works with clothing manufacturers to increase efficiency and renewables, into Los Angeles.
Fashion Tech Works Launches With Resources for Apparel Businesses
Technology
In the heart of the downtown Los Angeles Fashion District, at the New Mart building, Fashion Tech Works affords a new space for cultivating creativity blended with innovation. The fashion-focused space serves as a digital design center, content studio, event space and coworking site for designers and brands large and small.
Lenzing Makes Strides in Fiber Identification Within Its E-Branding Service
Textiles
Known for its commitment to sustainable-fiber cultivation, Lenzing has announced the expansion of its identification capabilities within the company’s E-Branding Service.
Swim Week Is Back
Swim Week Is Back
After a challenging year, the return to in-person events at Miami Swim Week felt like a fresh dose of good news for the swimwear industry.
A Diverse Range of Brands and Representation at Paraiso
Return to Paradise
The Paraiso Miami Beach celebration of swimwear and resort fashion returned to its on-site schedule during Miami Swim Week, as industry insiders welcomed a long-awaited return to the beachside runway to become immersed in sun, surf and the business of selling swim.
Archive Resale Uses a Brand-Centered Approach to Redefine Digital Resale
Technology
While sites that cater to consumers who want to bid adieu to their old clothing in exchange for a bit of cash have dominated the online resale space, Archive Resale has introduced a model that benefits both brands and sellers. Founded in 2020 by vintage-clothing enthusiast, Google alum and now Archive Resale Chief Executive Officer Emily Gittins and Ryan Rowe, the company’s chief technology officer who is a design, data and user-experience expert, the platform is quickly gaining traction to fill a void in the market.
FMNC Buyers and Exhibitors Welcome a Return to Business as Usual
Trade Shows
Fashion Market Northern California, a marketplace for contemporary women’s apparel and accessories, was held June 27–29 at the Embassy Suites in South San Francisco. “It went very well,” said FMNC Executive Director Mary Taft. “Buyers who attended were there to buy so exhibitors were successful.”
Pol’ Atteu Rises to Reclaim Success With Celebrity Clientele Following Challenging Year
FASHION DESIGN
At Pol' Atteu Beverly Hills, business is beginning to boom for the 28-year-old boutique, following a year that included shifting from creating custom gowns for a discerning clientele to making COVID-19 face masks, in addition to recovering from the destruction due to civil unrest that took place during May 2020.
PacSun Launches First Collection With A$AP Rocky as Brand’s First Guest Artistic Director
GUEST DESIGNERS
PacSun and critically acclaimed performer and fashion icon A$AP Rocky recently came together to work on a fashion partnership.
Rockstar Original Launches Men’s Sneaker Collection, Adds Women’s Plus-Size Clothing
BRAND EXPANSIONS
The full-lifestyle fashion brand Rockstar Original has released its first original sneaker collection for men and plus-size clothing for women.
LG, thredUP Give Clothes a ‘Second Life’ in new Partnership
RaaS
Resale-as-a-Service platform thredUP Inc. and LG Electronics USA have partnered to help give clothes a second chance and reduce consumers’ fashion footprint.
Sharing Its L.A.-Inspired Eco Approach, Bella Dahl Pops Up at Selfridges in London
SUSTAINABILITY
Celebrating female empowerment and an ecologically aware lifestyle with a Southern California twist, Bella Dahl recently launched a pop-up shop in the United Kingdom at Selfridges in London.
'Making the Cut' Pop-Up Event Celebrates Release of Season 2
FASHION COMPETITION
To celebrate the release of season two of "Making the Cut," the Amazon Original Series, Amazon Prime Video will be debuting the ultimate fashion-forward pop-up experience in Los Angeles.
IDEO Selects Detria Williamson as Chief Marketing Officer
DESIGN
IDEO has selected Detria Williamson, who joined the leadership team in spring 2021, as its chief marketing officer.
Guess Marks Summer Games With Original Collection
SUMMER OLYMPICS
In honor of the Summer Olympics, GUESS has released the 2021 GUESS Original Summer Games collection.
Afterpay, Westfield Partner to Offer New Payment Option to Consumers
RETAIL TECHNOLOGY
The buy-now, pay-later platform Afterpay and Unibail-Rodamco-Westfield, owner of Westfield shopping centers across the United States, have announced an integrated, multiyear partnership to support retailers and help consumers by offering the latter a more flexible way to pay for purchases as foot traffic begins to return to stores.
Sprayground Branches Out From Streetwear to Swim
SWIM/SURF
Streetwear brand Sprayground has launched its first swim capsule collection inspired by the art of fashion.
TOMBOGO Pop-Up Shop Allows Guests to Customize Clothing
RETAIL
Fans of TOMBOGO can now personalize their favorite pieces at a customizable workshop called Assembly Required by TOMBOGO.
Wonder Woman Initiative Honors Women During ‘Back to Eden,’ Miami Swim Week
SWIM/SURF
The Wonder Woman Initiative will curate its new production during Miami Swim Week at the Kimpton Angler’s hotel on July 10.
