Connecting to the Connected Consumer Through Mass Personalization
Understanding and connecting with customers directly is as important to brands and manufacturers as it is to retailers today. Where retailers have traditionally leveraged customer data and intelligence to drive email campaigns and experiences, brands and manufacturers have not possessed the customer data to understand who their customers really are—until now.
DC Shoes Founder Builds Up Latest Apparel Brand
More than 20 years ago, Damon Way and Ken Block launched DC Shoes and built it into one of the skate category’s most influential brands. It was later acquired by Quiksilver, now called Boardriders, for $87 million.
Snapbac’s Performance Wear to Ice Down and Warm Up
Icing down sore muscles is part of a typical pain-management regimen.
Bebe and Bluestar Acquire Gifts Retailer Brookstone
Bebe Stores Inc. announced it has partnered with Bluestar Alliance to acquire the brand name and related assets of beleaguered gifts-and-gadgets retailer Brookstone for an undisclosed price.
Study Offers Clarification on Consumer-Purchasing Priorities
As consumers rely on more e-commerce options and the threat of increased tariffs on goods from China grows, cloud-based technology firm First Insight, Inc. noted that retail executives are not accurately informed about the impact of pricing.
California Denim Leaders Head to Amsterdam to Discuss the Industry’s Future
Descending upon Amsterdam for the city’s jeans-focused, event-filled week, leaders from the world’s denim industry met to share ideas, unveil innovations and work together to make a better supply chain.
Dame Launches to Blend Chic Fashion With a Sustainable Lifestyle
Starting with a friendship that has grown for more than 10 years and apparel-industry experience that has spanned their entire careers, Alexx Monkarsh, Molly Levin and Wells Butler wanted to create a positive impact through clothing.
Lace and Fringe Infuse the Spring/Summer ’19 Collection by Kevan Hall
For his latest collection, Los Angeles designer Kevan Hall introduced a new split-pant silhouette in stretch crepe for day and accented it with a tuxedo sequin stripe for night.
Differential Brands Group Now Has a New Name
Differential Brands Group, the Los Angeles apparel company whose labels include Hudson, Robert Graham and SWIMS, is changing its name to Centric Brands Inc. after acquiring a significant part of Global Brands Group’s licensing business in North America.
New Tariffs on Chinese Goods Have Apparel Manufacturers Worried
When U.S. tariffs were levied in September on $200 billion worth of Chinese imports, some apparel companies saw the writing on the wall even if they wanted to erase it.
True Religion Names an Interim CEO
Los Angeles denim company True Religion said it has appointed Chelsea Grayson as its interim chief executive officer while a search for a permanent CEO takes place.
Butter Cloth Wins on "Shark Tank"
Competing on business-reality show "Shark Tank" resulted in $250,000 in seed money for Los Angeles shirting brand Butter Cloth.
Undefeated Showcases "For Freedoms"
There has been no escape from politics in the past couple of years. But prominent sneaker and fashion boutique Undefeated has placed an artful angle on the subject.
CinéFashion Film Awards Rolls Out Red Carpet In Beverly Hills
Awards season is just beginning to flex its red carpet muscles.
True Religion Teams Up With Manchester United
Los Angeles denim brand True Religion and professional English football club Manchester United have partnered on a line of premium denim, which launches October 26.
