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FASHION

New Active Brand Alamae: Like Mother, Like Son

By Christian Chensvold, Contributing Writer | September 29, 2022

The aisles were filled with excitement at Surf Expo, held Sept. 8–10 at the Orange County Convention Center in Orlando, Fla. The watersports and coastal-lifestyle trade show had an energetic, fun and upbeat vibe reminiscent of pre-pandemic times.

Showroom Profile: Miilla/Monoreno

Showroom Profile: Miilla/Monoreno

Los Angeles contemporary collection Miilla has a new home on the fifth floor of the California Market Center.

Showroom Profile: ShowroomFive21

Showroom Profile: ShowroomFive21

The contemporary showroom started business in the California Market Center in 2008.

New Lines

The following new lines and new showrooms will be open during the Aug. 5–8 run of Los Angeles Fashion Market.

Naven

Naven

For years, twins Alexis and Kymberly McClay had their downtown Los Angeles corporate office separate from their showroom in the Cooper Design Space.

10Eleven

10Eleven

Betsee Isenberg’s new office has a window that perfectly frames the sign on the top of the historic Orpheum Theatre.

TSS Showroom

TSS Showroom

TSS Showroom, also known as Terry Sahagen Sales, was moved to the Cooper Design Space in 2008.

Citilife Clothing

Citilife Clothing

Citilife Clothing makes fashions for the misses women’s market, and it will introduce new programs when the company opens a showroom for the August LA Fashion Market.

New Lines: The New Mart

New showrooms and new lines showing at The New Mart during the June 10-13 run of Los Angeles Fashion Market

New Lines: Academy Awards Building

New showrooms and new lines showing at the Academy Awards Building during the June 10-13 run of Los Angeles Fashion Market

New Lines: Gerry Building

New showrooms and new lines showing at the Gerry Building during the June 10-13 run of Los Angeles Fashion Market

New Lines: Cooper Design Space

New showrooms and new lines showing at the Cooper Design Space during the June 10-13 run of Los Angeles Fashion Market

Ways & Means Showroom

Ways & Means Showroom

Ways & Means Showroom carries some of London’s most hip brands.

Natalia Romano

Natalia Romano

Natalie Hara’s new showroom in the Gerry Building is a dual-purpose space.

London Carter Showroom

London Carter Showroom

For designer Shellice Beharie, plus-size women are blacklisted from the fashion industry.

Rande Cohen Showroom

Rande Cohen Showroom

The Rande Cohen showroom is moving to a new space at The New Mart