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PacSun Continues Community Engagement With LAFC Partnership

By Dorothy Crouch, Contributing Writer | June 27, 2024

Los Angeles–headquartered California youth lifestyle retailer PacSun has extended its partnership with the Los Angeles Football Club for the 2024 season one year after the launch of the collaboration through which the retailer and soccer club sought to improve the fan experience and fortify relationships with local community youths.

Gap Inc. Appoints Chris Blakeslee as Athleta President and CEO

Gap Inc. Appoints Chris Blakeslee as Athleta President and CEO

Gap Inc. has chosen Chris Blakeslee to lead its Athleta brand as the label’s next president and CEO, an appointment that is effective Aug. 7.

Glendale’s Iconic The Americana at Brand Turns 15 With Flair

Glendale’s Iconic The Americana at Brand Turns 15 With Flair

Southern California’s The Americana at Brand is celebrating 15 years as a most distinctive and integral part of the Glendale, Calif., community...

Givenchy Makes Its Debut on Rodeo Drive

Givenchy Makes Its Debut on Rodeo Drive

Hubert de Givenchy launched his eponymous brand in 1952, five years after rival Christian Dior debuted his “new look.” But Givenchy had some innovative ideas...

Barbie x Hot Wheels x rue21 Roll Out Collaboration

Barbie x Hot Wheels x rue21 Roll Out Collaboration

You’ve probably noticed it’s Barbie season. The new feature film based on the doll—first unveiled in 1959—is inspiring a Malibu-smooth wave of fashion collaborations...

Santa Monica Place Brims With Pride

Santa Monica Place Brims With Pride

In honor of SaMo PRIDE month, Santa Monica Place opened its second annual Made With Pride Marketplace Pop-up.

The Commons at Calabasas Celebrates Its 25th Anniversary

The Commons at Calabasas Celebrates Its 25th Anniversary

In 1991, Calabasas, Calif., incorporated as a city. Seven years later, The Commons at Calabasas opened its doors, which means the beloved destination for shopping and dining is celebrating its 25th anniversary with a host of events that began this spring.

Informa, Fashion Snoops Unveil 2023 Retail Trends During Fashion Tech Series

Informa, Fashion Snoops Unveil 2023 Retail Trends During Fashion Tech Series

Informa Markets Fashion and Fashion Snoops hosted “The Evolution of Retail,” the first session in its Fashion Tech Series—educational online events to showcase innovations that will build a more efficient, agile and leaner fashion industry.

Record-Setting Black Friday Sales Give Hope for a Strong Holiday Shopping Season

Record-Setting Black Friday Sales Give Hope for a Strong Holiday Shopping Season

Despite speculation about higher price tags and supply-chain issues, consumers broke sales records online and in-person Black Friday weekend. Southern California malls were crowded, and shoppers were enthusiastic on this official kick-off to the holiday shopping season.

Downtown Center BID Reports Dynamic Resurgence of Retail

Downtown Center BID Reports Dynamic Resurgence of Retail

Back in school you were probably drawn to math or, well, anything else. But the numbers for downtown Los Angeles are certainly compelling. The district generates $5 billion in annual revenue from 743 businesses per square mile. Over 3 million people visit downtown each year, while 350,000 commute there to work each day, and 85,000 call it home.

Esprit Brings Its Positivity Back to Bricks-and-Mortar

Esprit Brings Its Positivity Back to Bricks-and-Mortar

Esprit’s origin is as Californian as the sunny sky. And now it is recementing its California cred with a new pop-up shop at 156 S. Robertson Blvd. near Third Street in Los Angeles. The opening marks the first physical U.S. retail store for Esprit since 2012 and coincides with a relaunch of the brand’s e-commerce site.

Fred Segal Launches First Private-Label Brand

Fred Segal Launches First Private-Label Brand

Trendsetters are the alphas of the fashion world, and Fred Segal—originally founded in 1961—has been at the top of the style-making food chain for a long time indeed.

Wolf & Badger Opens First West Coast Store

Wolf & Badger Opens First West Coast Store

U.K. fashion retailer Wolf & Badger has continued its expansion by opening a store in West Hollywood on June 3.

doors. Opens Fourth Experiential Pop-Up in Los Angeles

doors. Opens Fourth Experiential Pop-Up in Los Angeles

The innovative emerging platform for fashion, art and beauty online and experiential bricks-and-mortar retail doors. has brought its New York–based pop-up, “Metaverse, Schmetaverse,” to West Hollywood.

Sita 1910 Creates a Curated, Personal Shopping Experience

Sita 1910 Creates a Curated, Personal Shopping Experience

In an effort to “retell how we retail” Sita 1910 provides a unique shopping experience that harkens back to a time that catered to the client and presents clothes as works of art.

Sustainable Retailer Toward Opens First Bricks-and-Mortar in Los Angeles

Sustainable Retailer Toward Opens First Bricks-and-Mortar in Los Angeles

As the fashion industry trends toward a sustainable future, many consumers are still grappling with finding truly sustainable apparel products. A lack of transparency and the effects of greenwashing by some in the industry have consumers calling for more standards to help define what is truly sustainable.