FASHION
Miami Swim Week Boasts a Variety of Offerings From Distinctive Shows
By Dorothy Crouch, contributing writer | July 27, 2023
An abundance of style was the common thread during the recent installment of Miami Swim Week...
Johnny Was: Carrying the Boho Look Over to Swimwear
The world of Johnny Was is all about embroidered clothing with a certain boho look that has been a strong selling point for the Los Angeles label since it was founded in 1987.
Power 2 The Flower: Cultivating a Community of Female Artisans
After 18 years of working in private-label swimwear, Esther Maya, the owner and creative director of RW Designs, Inc., wanted to start her own line. With a Los Angeles–based team of 12 to 15 employees, Maya set out to create a brand that celebrates women.
Revly: Building Confidence Through Simple Cuts in Swim
While swimwear brand Revly launched in June 2018, its mission was established in 2017 when San Diego native and former Division I volleyball player Jordan Robbins started writing a blog confronting the body-image issues she and her friends experienced.
Snapper Rock Grows Its U.S. Presence With Hire of DeAnna Lamphere
As safety becomes more stylish, swimwear brand Snapper Rock is carving out a large area of the swimwear industry for its line of apparel, which offers UPF 50+.
Good Times Might Be Coming Back for Surfwear
The surf industry might be catching a big wave for the rest of 2018, said market-research company ActionWatch.
Avec Les Filles: Diving Into Swim
With fringe and lace, Joyce Azria plans to bring French flair to her new California swim line.
We Are HAH: Looking for Sexy in Sustainable
After 13 years of helming lingerie and swim departments for brands such as Victoria’s Secret and Guess, Sharleen Ernster wanted to make her own design statement.
Ookioh: Fun & Sustainability
Vivek Agarwal joined a swimwear club he wishes weren’t so exclusive.
Siren by Seven ‘til Midnight Lingerie Brand Launches Swimwear for Any Hour
For Seven ’til Midnight, the third time is the charm when manufacturing swimwear. The lingerie manufacturer introduced a boutique swimwear line years ago, but the company’s focus was forced to shift when the economy crashed.
Mary Jane Swim: Making a Statement Through Swimwear
After moving to New York from Stockton, Calif., Diane Walker studied design at the Pratt Institute in Brooklyn. A 15-year career in creating private-label designs for brands gave Walker a solid foundation for launching the swim and activewear company Sweenie Manufacturing Corp. with Stacey Demar, a membership director at theChelsea Piers Sports Center.
Nayali Challenges Swimwear’s Accessibility Issue
As an active woman who has a larger bust size, Shilpa Rajpara’s mission was to create swim styles for women who need supportive, attractive designs. Reflecting on her career spanning 14 years, she remembers trying to introduce designs that would make women more comfortable in swimwear.
Lunada Bay Swimwear Catches Another Wave After New Leadership Carries On
With a new chief executive at the helm, Lunada Bay is stepping out with some new labels in the mix as the Southern California company continues to grow.
Swim Textiles
Swim Textiles
Endless Summer on the Beach
California Apparel News Contributing Photographer Tim Regas checked out the sandy scene to capture the latest looks in beachwear.
Cruise '19—The Swimwear Look Designer’s Point of View
From feminine frills to sportswear-inspired cover-ups, designers are delivering the hottest trends for Cruise ’19.