Ahead of Olympic Games, Shaun White Announces Active-Lifestyle Brand Partnership With Backcountry
RETAIL
Shaun White, the three-time Olympic gold-medal snowboarder and recipient of the most X Games gold medals in history, announced his partnership with outdoor specialty retailer Backcountry, ahead of the 2022 Winter Olympics in Beijing.
AG Jeans Partners with Tulip to Scale Organic Customer Relationships
RETAIL TECHNOLOGY
Tulip, a provider of cloud-based retail mobile solutions, has announced a partnership with sustainable denim and knitwear company AG Jeans.
Adidas Signs CMC Lease for 107K-SF DTLA Space Following Renovation
REAL ESTATE
As the California Market Center unveiled its fresh space on Jan. 11, following a $250 million–plus renovation, property manager Brookfield Properties announced that it would welcome global athletic-apparel brand Adidas AG, which signed a lease for 107,000 square feet of space at the downtown Los Angeles site.
Thrilling Launches Vintage Studio Services With Ruth E. Carter as Campaign Brand Ambassador
VINTAGE
The vintage and secondhand marketplace Thrilling announced its launch of Vintage Studio Services on Jan. 13 as the company welcomed Academy Award–winning costume designer Ruth E. Carter as its first brand ambassador.
Balenciaga Joins Ye and Gap’s Yeezy Gap Line
FASHION
Ye, formerly known as Kanye West, has announced an expansion of his current Yeezy Gap line by including luxury fashion brand Balenciaga.
Celebrating Their 10-Year Partnership, Vans and STOKED Commit to Expansion
FASHION CARES
Working together over the last 10 years, action-sports brand Vans and nonprofit organization STOKED have renewed their commitment to leading undeserved youth into action sports through mentorship.
DJM and PGIM Real Estate Announce Acquisition of Long Beach Exchange
RETAIL
California-based private-equity real-estate-and-development firm DJM, in partnership with PGIM Real Estate, has announced its acquisition of Long Beach Exchange.
Saks Announces Launch of New Online Wellness Shop
RETAIL
Luxury e-commerce platform Saks has announced the launch of its Wellness Shop on saks.com The shop focuses on four key pillars of well being: fitness, health and nutrition, sexual wellness, and rest and relaxation.
New Era Japan Launches Collaboration With Takashi Murakami
FASHION
New Era Japan, the Tokyo-based operations of lifestyle-and-sports brand New Era Cap Co., announced a new collaboration with influential artist Takashi Murakami.
Swim Is In at California-Lifestyle Brand Bella Dahl With New Launch
Bella Dahl Swim
Known for its cool Southern California style, Los Angeles women’s brand Bella Dahl took a plunge further into the Golden State culture as it launched its first swim collection.
Kevan Hall Studio Launches as Saks OFF 5th Designer Spotlight
Within a successful 2021, Los Angeles designer Kevan Hall ended a busy year by launching a collaborative Designer Spotlight collection with retailer Saks OFF 5th.
With Roots in Family and Community, Susan Lee Grows Wilder
Susan Lee’s Wilder
In her Echo Park, Calif., shop, Wilder Los Angeles, Susan Lee celebrates community through selling vintage clothing within a welcoming space, yet the roots of her store reach into different facets of the entrepreneur’s life.
Textiles Tick Toward Fresh Takes on Tradition for 2022
Textile Trends
As a new year begins, the fashion industry seeks a fresh start to move forward and create alluring styles. At the foundation of these design ambitions is the choice of the appropriate textiles to elevate garments and attract customers.
A New Year Brings Newness in Activewear
New Year, New Active
Activewear continues to flourish as brands including Los Angeles–based Cream Yoga continue to build on the momentum of trends for comfortable yet performance-focused apparel.
SoundCommerce Launches New Solution to Optimize Profitability for Brands
Technology
Retail-data platform provider SoundCommerce has launched a new cloud solution that aims to help retailers better serve customers by using data to create shopper profiles that allow retailers to provide better offers and promotions based on shopping preferences.
Barbie and Balmain Collaborate on New Ready-to-Wear and Accessories Collection
FASHION
Toymaker Mattel Inc. has announced a new collaboration between the Barbie brand and luxury fashion label Balmain that celebrates both iconic names' impact on fashion and culture.
Applied DNA and Stratum Reservoir (Isotech) to Leverage Isotopic Analysis for Cotton Authenticity
TRANSPARENCY
Applied DNA Sciences, the polymerase chain reaction–based DNA manufacturer, and Stratum Reservoir (Isotech) announced they have entered into a memorandum of understanding in which Applied DNA will use Isotech’s isotopic analysis (IA) to confirm cotton genotypes.
Seaweed Yarn Maker AlgiKnit Launches Innovation Hub in North Carolina
TEXTILES
New York–based startup AlgiKnit has announced the opening of its innovation hub in the Research Triangle area of North Carolina.
Stitch Fix Predicts 2022 Styles and Shopping Trends in Inaugural Forecast Report
Stitch Fix Forecast
Stitch Fix, a leading online personalized-shopping company, has released its inaugural Style Forecast report, which reveals key trends for 2022 including a category called “Business Comfort” as the new workwear.
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