Salesforce Continues to Streamline Brand-Retail Relationships With New CRM
Retail
To streamline in-store merchandising and marketing, the San Francisco–based customer relationship–management technology company Salesforce introduced its Consumer Goods Cloud as a tool to help brands work more efficiently with retail partners. Salesforce worked on developing the solution to also incorporate Einstein AI.
Eco-friendly Notions to Be Manufactured Stateside by YKK
Accessories
After five years of manufacturing its Natulon zippers from recycled materials, the Tokyo-based notions manufacturer YKK announced that it will bring production of these goods to the United States.
DuPont Sorona Makes a Sustainable-Apparel Connection With Farm-to-Table Food Sourcing
Sustainability
Through establishing parallels between the locally sourced, slow-food movement and the slowing down of apparel production from fast fashion, DuPont Sorona hosted an event on Sept. 11 to promote more-responsible approaches to fashion.
Spring Romance Takes a Dark Twist for Dalia MacPhee
Fashion
Daring to go darker for her Spring 2020 collection, Canadian-born, Los Angeles-based designer Dalia MacPhee recently unveiled her latest collection, which exudes notes of dark romance blended with a bit of fun.
Pantone Expands Its Library by Adding 294 Colors to Matching System
Textiles
Color authority Pantone, LLC, recently introduced 294 colors to its library, the first addition to its Pantone Matching System since 2016.
Boardriders Announces Slate of New Execs & New Campaigns
Manufacturing
Boardriders, Inc. announced a number of initiatives on Sept. 18 that will put it on a path to growth, according to David Tanner, chief executive officer of the Huntington Beach, Calif.–based action-sports company.
Houston Duroe To Helm Surf Expo
Trade Shows
A new show director will helm Surf Expo. It was announced Sept. 18 that Nikki Houston Duroe was promoted to show director and will report to Roy Turner, a senior vice president at Emerald Exhibitions, which owns Surf Expo. Turner had previously served as show director.
Non Traditional Retail Marks Trends in Retail Real Estate
Retail
Representatives of some of the newest trends in retail took the stage at the International Council of Shopping Centers' Western Conference & Deal Making convention, which ran Sept. 16–18 at the Los Angeles Convention Center in the city’s downtown.
Kornit Digital Taking Its Direct-To-Garment Show On The Road
Technology
Kornit Digital’s Presto S printer is about as big as a limousine and can function as a mini T-shirt factory, said Robert Zoch, a global content manager for the printer company, headquartered in Englewood, N.J.
Hello Kitty Brings Branding Bonanza to L.A.
Cute culture pioneer and licensing juggernaut Hello Kitty will celebrate its 45th anniversary this year, the cartoon character is coming to Los Angeles to celebrate with the Hello Kitty Friends Around the World Pop—Up Tour.
Forever 21 Opens New Hollywood & Highland Store
Business headlines have been dominated by forecasts of bankruptcy for fast fashion giant Forever 21. But that has not stopped the Los Angeles-headquartered retailer from opening a new store.
Dia De Los Muertos Comes Early to California Flower Mall
Dia De Los Muertos doesn’t come for its annual costume and horror show for another six weeks.
More than 2,000 People Attend The Hundreds Family Style Food Festival
The Hundreds streetwear label produced the inaugural Family Style Food Festival at Television City Studios in Los Angeles’ Fairfax District on Sept. 15.
What Is Business Casual Actually? The Robert Herjavec Collection by Buttercloth Hopes To Answer
Business casual may not be the best defined style of office clothes, but to Robert Herjavec, business magnate and star of ABC program Shark Tank, it’s definitely not T-shirts and jeans.
Vans Announces $ 1 Million Donation, The Biggest in its History
Vans’ Record Contribution
On Sept. 11, Vans announced that it was donating $1 million to Imagination.org, a Los Angeles–headquartered nonprofit that produces programs to foster the creativity of youth.
Otis Names Fashion Building After Swimwear Giant Anne Cole
Events
Star swimwear designer Anne Cole served as a mentor and major fund-raiser for the Otis College of Art and Design in Los Angeles’ Westchester section before she passed at age 90 in 2017. Just as the 2019–2020 academic year started, Anne Cole’s estate bequeathed $2.5 million to Otis.
What’s Checking in Beverly Hills: Bringing In More Fashion
What’s Checking: Beverly Hills
North Canon Drive never ranked as one of the premier fashion retail streets in Beverly Hills, Calif. It was always a place to dine at a restaurant or go to a hair salon, but the street is on course to develop a bigger fashion scene.
Fur Ban a Signature Away From Becoming California Law
Retail
California is closer to becoming the first U.S. state to ban sales and the manufacture of fur.
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