Tease photo
FASHION

Fashion: Swimming Pool

| July 17, 2014

Prepare for a chic getaway with Cruise ’15’s bright, eclectic mix of swimwear. Here are some of the hottest looks to wear poolside.

Capturing the Style of the Endless Summer

Capturing the Style of the Endless Summer

The reintroduction of vintage surf brands seeks to recapture the excitement of surfing's apparel pioneers.

So Cal Street Scene

So Cal Street Scene

Winter sun and surf in Southern California

Tom & Teddy: Father-and-Son Boardshorts

Tom & Teddy: Father-and-Son Boardshorts

Tom & Teddy is a premium swimwear brand that was created for men and boys—fathers and sons, uncles and nephews—to celebrate their bond and mutual love for the water. The contemporary active swim line includes colorful printed trunk shorts made with a snug-fit elastic waistline and mid-thigh length offering an elevated boardshort.

Mi Ola: Swimwear With a Pura Vida Sensibility

Mi Ola: Swimwear With a Pura Vida Sensibility

Swimwear designer Helena Fogarty has about 15 years of fashion experience under her belt and has worked for top brands such as Chanel, Ferragamo and Zac Posen, as well as Harper’s Bazaar.

Mia Marcelle: Swimwear on the Vine

Mia Marcelle: Swimwear on the Vine

Amber Wagner’s idea for her new swimwear label, Mia Marcelle, designed in Napa Valley, Calif., had been fermenting for some time.

Cheeki Swim: Reversible Chic

Cheeki Swim: Reversible Chic

In launching her swimwear collection, Cheeki Swim, Rosie Davenport was inspired by her globetrotter lifestyle as well as her California coast upbringing.

2013 Year in Review: In Memoriam

Mel Matsui, denim expert and founder, Simply Blue, Christopher Blue, Indigo Hand and Pulp

2013 Newsmaker: The Battle for Billabong

2013 Newsmaker: The Battle for Billabong

The “annus horribilis” of surf giant Billabong International Ltd. might be coming to an end. For more than a year, the Australian-headquartered company was embroiled in bitter proxy fights and hobbled by plummeting stock value on the Australian Securities Exchange, all while running an international business without a permanent chief executive officer.

Swim Maker Raj Opens New Factory in Santa Fe Springs

Tustin, Calif.–based Raj Manufacturing—maker of swimwear under the Athena, Next by Athena, Luxe by Lisa Vogel, Nautica, Guess, Ella Moss, Splendid, Hurley and Reef brands—opened a new manufacturing facility in Santa Fe Springs, Calif.

Ondademar Bows on Robertson

Colombian swimwear brand Ondademar took its West Coast bow last month on Los Angeles’ Robertson Boulevard.

Sanuk Opens in Waikiki

After opening stores in Santa Monica and Cabazon, Calif., earlier this year, Sanuk headed to Hawaii.

Swim Collective Heading to New Home in August

Swim Collective, the 4-year-old West Coast swimwear trade show, will have a new home in August at the St. Regis Monarch Beach in Dana Point, Calif.

Swim Collective Heading to New Home in August

Swim Collective, the 4-year-old West Coast swimwear trade show, will have a new home in August at the St. Regis Monarch Beach in Dana Point, Calif.

New California Swim Trade Show Riviera by CurvExpo to Launch in 2014

California is getting a new swimwear trade show next year when Eurovet, the European trade show organizer and owner of CurvExpo, launches Riviera by CurvExpo in August.

SIMA Image Nominees Honor the Best-in-Class Surf Brands

Surf Industry Manufacturers Association released a list of its nominees for its 2013 Image awards on Nov. 14.