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FASHION

Bobby Hundreds Places His Take on the 2028 Los Angeles Olympics Logo

By Andrew Asch | September 4, 2020

It’s eight years in the future, but a logo has already been developed for the 2028 Los Angeles Olympic. Los Angeles notables such as Bobby Hundreds were invited to add their designs.

Snapper Rock 2021 is Bright with Sustainability in Mind

Snapper Rock 2021 is Bright with Sustainability in Mind

Upon unveiling its 2021 collection, swimwear brand Snapper Rock presented new patterns and greater sustainable efforts.

Foot Locker Brings Power Store Concept to Compton, Calif.

Foot Locker Brings Power Store Concept to Compton, Calif.

Foot Locker opened its first West Coast Power Store on Aug. 26 in Compton, Calif.

San Diego’s Santos Swim and Kith + Kimono Team Up For Virtual Party with the Influencer Francesca

San Diego’s Santos Swim and Kith + Kimono Team Up For Virtual Party with the Influencer Francesca

On Aug. 26, there’s going to be a virtual party for San Diego brands Santos Swim and Kith + Kimono.

EDIT +: New Collection from Chief of The North Face Korea

EDIT +: New Collection from Chief of The North Face Korea

Jean Sung, an executive director and chief marketing officer of The North Face Korea, recently introduced Fall 2020 styles for a separate brand, EDIT+, an emerging global ethical and sustainable fashion label for women and men.

Levi's Says 'Vote' in Public Service Announcement

Levi's Says 'Vote' in Public Service Announcement

Denim giant Levi’s released a public service announcement urging voters in the United States to exercise their right to vote in the upcoming presidential election.

Nicholas Mayfield Helps LAMusArt Celebrate 75th Year by Donating Piece for Auction

Nicholas Mayfield Helps LAMusArt Celebrate 75th Year by Donating Piece for Auction

Known for his illustration-style artwork, fashion design and furniture, designer Nicholas Mayfield uses his pieces in different categories to not only offer unique elements of style—he is also extending a helping hand to spread important messages. He is now working with the Los Angeles Music and Art School by donating one of his artistic works for an auction that will benefit the organization.

Opok Introduces GOTS Certfied Boxer Briefs

Opok Introduces GOTS Certfied Boxer Briefs

We’ve seen organic denim, T-shirts and dresses. San Francisco-headquartered brand Opok recently released an organic boxer-brief line. The boxers are made from GOTS-certified organic cotton and organic dyes.

Rose Bowl Flea Market Goes Virtual

Rose Bowl Flea Market Goes Virtual

Looking for inspiration and treasure hunting at the Rose Bowl Flea Market in Pasadena, Calif., has been a rite of passage for almost every creative in Los Angeles fashion.

Skechers Flagship Opens on Rue de Rivoli in Paris

Skechers Flagship Opens on Rue de Rivoli in Paris

Sneaker-and-lifestyle brand Skechers recently announced the opening of its Paris flagship on the city's Rue de Rivoli.

With Fall/Winter 2020 Campaign, Michele Morrone Named the Face of Guess Men's

With Fall/Winter 2020 Campaign, Michele Morrone Named the Face of Guess Men's

With the launch of its Fall/Winter 2020 campaign, Guess? announced actor and singer Michele Morrone as the face of Guess Men's.

European Designers Craft Their Takes on L.A. Styles

European Designers Craft Their Takes on L.A. Styles

For more than 60-years, Los Angeles style has been deeply influential in jeans and T-shirts, and the city continues to make a deep impression for two European designers who spent a lot of time in L.A. and recently released fashion lines.

Lululemon To The Bloc in DTLA

Lululemon To The Bloc in DTLA

Technical athletic company Lululemon Athletica recently opened a pop-up shop at The Bloc retail center in downtown Los Angeles.

Levi’s New XX Chino Cargo Pant

Levi’s New XX Chino Cargo Pant

Levi’s released its XX Chino line earlier this year. The venerable denim brand decided to continue the collection for Fall/Winter 2020. New looks include an ergonomic cargo-pocket style.

Macy's Rolls Out Macy's Backstage Shops

Macy's Rolls Out Macy's Backstage Shops

As Macy’s reopens stores, it continues to rollout locations for its offprice Macy’s Backstage sections located in its department stores. On Aug. 8, it opened 11 Macy’s Backstage stores within stores, with two of these shops located in Southern California.

Guess Originals Fall 2020 Relies on Retro '90s Inspiration

Guess Originals Fall 2020 Relies on Retro '90s Inspiration

Retro elements from Guess? reappear in the Fall 2020 Guess Originals collection that is inspired by the brand's 1990s style.