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Frame's First Store Lands in LA

By Deborah Belgum | April 18, 2016

Frame, started by two Swedes, is a hot label that chose its first retail location to be in Los Angeles.

Fendi Takes a Bow on Rodeo Drive

Fendi Takes a Bow on Rodeo Drive

Italian Fashion House Fendi made a Rodeo Drive splash March 24.

Diane’s Says Get Festivaled

Diane’s Says Get Festivaled

Diane’s Swimwear wants to help you get ready for festival season, which kicks off on April 15 with the Coachella Valley Music & Arts Festival.

Betsey Johnson Shows Off Her Spring/Summer Collection

Betsey Johnson Shows Off Her Spring/Summer Collection

Betsey Johnson joins crowd at West Hollywood for a fun-filled and colorful party to debut her Spring/Summer collection.

Maggie Barry’s Indie LA Fashion Week

Maggie Barry’s Indie LA Fashion Week

Maggie Barry is one of Los Angeles’ true independents. She may have received notoriety for her costumes for stars such as Lady Gaga, Katy Perry and Nicki Minaj. She saves some of her inspirations for the runway every LA Fashion Week.

Mario De La Torre's Sophomore Style Fashion Week

Mario De La Torre's Sophomore Style Fashion Week

Los Angeles’ Mario De La Torre put in a sophomore runway show March 18 at Style Fashion Week in West Hollywood, Calif.

Fred Segal Building Sold on Melrose Avenue

Fred Segal Building Sold on Melrose Avenue

Fred Segal stores under transformation.

Shanghai’s Helen Lee Takes U.S. Bow at Style Fashion Week

Shanghai’s Helen Lee Takes U.S. Bow at Style Fashion Week

“insh” is Helen Lee’s puckish streetwear line headquartered in Shanghai. The words stand for “In Shanghai,” and it celebrates a new fashion sensibility in the megalopolis. Recently Lee developed a ready-to-wear line that was meant to be a sophisticated as her fans in Shanghai, and elsewhere. But Lee vowed she would take every stitch and detail possible to not come across as being dreadfully serious. The self-named line – called Helen Lee, took its first U.S. runway show bow March 19, at Style Fashion Week in West Hollywood, Calif.

LAFW Wraps Up at Columbia Square

LAFW Wraps Up at Columbia Square

Newly minted Columbia Square proves to be a good spot for LAFW.

Van’s 50th – Cake, Music, Shoes!

Van’s 50th – Cake, Music, Shoes!

Vans, headquartered in Cypress, Calif., celebrated its 50th anniversary this week with concerts and parties across the globe this week. Van’s 50th party started in February at high end sneaker stores. Check out the recently released Vans Pro Classics 50th Anniversary Collection and the Vans Vault Checkered Past Collection.

Althouse’s Spring Party

Althouse’s Spring Party

Jennifer Althouse produced a Spring party for her multi-brand women's boutique, Althouse, just a block away from the main drag of the fashion district. Party happened March 15. Take a look

Kevan Hall's Fashion at the White House

Kevan Hall's Fashion at the White House

Actress Sandra Oh looks stylist at the White House wearing a Kevan Hall creation.

Shopping=Empowerment

Shopping=Empowerment

Joie Rucker and Caroline Calvin, the designers of Los Angeles-based brand Calvin Rucker are hosting a sample sale to benefit Girl Up, the United Nationals Foundation’s campaign to help adolescent girls around the world.

Shawmut’s New Look

Shawmut’s New Look

Shawmut Design & Construction puts its imprint on Rodeo Drive by remodeling flagship stores for retailers such as Tory Burch, Tom Ford and Jimmy Choo among others. Recently, it focused its construction work on itself.

Puma’s Blaze of Glory at The Well

Puma’s Blaze of Glory at The Well

Puma invited groups of VIPs and partiers to check out its new Blaze of Glory high end sneaker line on March 11 at The Well, it's a boutique and events space in downtown Los Angeles.

OnePiece to West Third Street

OnePiece to West Third Street

After years of representing its one piece casual wear as well as other items such as sweats on Los Angeles’ Robertson Boulevard, Norwegian brand OnePiece recently moved its L.A. store to the city’s stylish West 3rd Street neighborhood.