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N. Jayne Seward

Stories by N. Jayne

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Denim Gets Chic for Fall ‘16


Denim’s ultra-chic new look will be getting major street cred this Fall.

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Swim Trends

On The Beach And Beyond

Swim Trends: Swimwear—On The Beach And Beyond

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Spring ’16—Relaxed, Feminine Chic

Relaxed, Feminine Chic

From ’70s glam to loungewear chic, this Spring will be a decidedly feminine affair.

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Mara Hoffman Launches Activewear

Getting Active

Known for her colorful, signature prints and mystical aesthetic, Mara Hoffman has added activewear to her evolving lifestyle brand.

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Denim’s New Look

New Blues

Denim’s classic look is updated for today’s effortlessly cool crowd. Look for artisan effects, innovative fabrics and oversized shapes to be some of the hottest looks of the season.

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The Look for Fall ’15

’70s Chic

Blame it on Nicolas Ghesquière, but the ’70s are back—and they are ever so chic.

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Harnessing the Power of the Social Consumer


The intersection of social media and business—and the increasing power of the social consumer—was on the agenda at a recent informal discussion between Rachael Dickhute, principal of the fashion blog Everything Hauler, and Don Stephens, vice president of information technology for Big Strike Inc.

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Into the Blue

Into the Blue

Denim designers go into the blue to create innovative looks for Fall.

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Knock Out

Knock Out

Spring’s Sport-Inspired Styles Are a Fashion Knockout

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Trends: Vegas Wrap—Spring ’14

Vegas Wrap—Spring ’14

Las Vegas was the place to find some coolest looks

Planet Blue Launches New Site, Same-Day Delivery


Planet Blue is taking e-commerce to the next level. The Los Angeles–area multi-store retailer relaunched its website and now offers same-day shipping in select areas of Southern California. Soon, it will begin offering free international shipping to 100 countries.

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Miami Swim Week: Behind the Scenes

Behind-the-Scene Report

There was plenty of action on and off the runway during Miami Swim Week.

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The Cool

The Cool

Fashion Trend

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Miami Heat

Swim Trends

Hottest Swim Trends from Cruise '14

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BCBGMAXAZRIA Group Presents Resort ’14 Collections


A chic poolside presentation.

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Miami Swim Week Bows With New Trade Shows and Expanded Schedule

Trade Show

More, more, more” seemed to be the theme at Miami Swim Week

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Surf and Ethnic Style Ruling the Runways in Miami

Miami Swim Week

Iconic surf brand ROXY kicked off Miami Swim Week on Thursday night and surf and ethnic inspired looks have ruled the runway since.

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Porsche Design and Vogue Fete the Re-Opening of Porsche Design Beverly Hills

Beverly Hills was a glittering last night when celebs and Hollywood notables came out to celebrate Porsche Design’s newly renovated boutique on Rodeo Drive.

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Cruise Chic

Fashion Trends

Swimwear gets chic for Cruise with the season’s hottest trends.

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Game Point

Swimwear on the Beach

Win the swim challenge with this season’s athletic-inspired suits.

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Banana Republic X L'Wren Scott

Designer collaboration

L’Wren Scott is the latest designer to join the retail collab-fest. The stylist turned designer has created a limited-edition collection with Banana Republic for Holiday 13.

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Game Point | Behind the Scenes

Backstage at Venice Beach

Behind the Scenes

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Chapter: New Men’s Brand Taps Fremont’s Devin Carlson

Company Profile

Chapter, a conceptual new menswear line, is making its debut

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Making Luxury Wearable

Spinelli Kilcollin

Spinelli Kilcollin is bringing a luxurious edge to accessories

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Eduardo Lucero Fall/Holiday ’13 Runway Show


Eduardo Lucero made his return to the LA runway on May 30, presenting his first full collection in three years.

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What's the Buzz in E-Commerce? Here's What We Found Out at Fashion Digital LA

Fashion Digital Los Angeles set up shop at the Directors Guild of America last week to provide a conference dedicated exclusively to apparel and fashion e-commerce.

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BCBG in Focus

Design Driven

Catching up with Lubov Azria as her LA contemporary label approaches its 25th anniversary

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AllSaints Opens Year-Long Pop-Up in Malibu

Retail News

Malibu locals and tourists will be getting their cool on this summer. AllSaints has just opened a year-long pop-up shop in the breezy beach town.

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More Than T-shirts With a Message

New Resources

“My Life’s Story Will Be a Good One,” “Give Up on Giving Up,” “Goal Digger” and “Pets Are People Too” are just a few of the sayings on Good hYouman’s T-shirts, designed by Brett Novek in memory of his dad.

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2013 Graduation Fashion Show at the Academy of Art University


The Academy of Art University’s 2013 graduation fashion show.

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A. Hutching

Luxury Menswear Line

A.Hutching is a new menswear line with a clean, fashion-forward aesthetic made from luxurious materials.

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Antonio Barragan

Luxury Menswear Line

Antonio Barragan has dressed The Rolling Stones, Aerosmith and Bon Jovi, and now the designer has created his own collection

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Trashy Lingerie: 40 Years Making Specialty Lingerie in LA

Trashy Lingerie

Making specialty lingerie in LA for 40 years

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Randolph Duke Is Having An Estate Sale - Treasures Galore


This weekend is your chance to pick up some fashionable treasures from the archives of Randolph Duke.

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Simply Stylist Was Simply Stylish


The sunny rooftop of Siren Studios in Hollywood was the perfect setting for Simply Stylist’s annual style and beauty networking event last Saturday. E! news anchor Catt Sadler hosted the event along with Simply Stylist founder Sarah Pollack Boyd.

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All-Stars, Alumni at Fashion Institute of Design & Merchandising Show

FIDM Debut 2013

The Fashion Institute of Design & Merchandising presented its Debut 2013 Fashion Show to an audience that included fashion- and entertainment-industry heavyweights.

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Slowly Recovering Economy Keeps Los Angeles Fashion Market Upbeat

trade show report

There was a certain buzz in the air at Los Angeles Fashion Market for Fall 2013....

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Go Behind the Scenes

Military Chic

From camouflage to officer's jackets and leather details, "Military Chic" is the look of the season.

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THVM Adds Eco-Friendly 'Air Wash' for Spring


Los Angeles–based denim line THVM has delved into sustainability by adding eco-friendly denim to its core basic line of raw denim jeans. The new “Air Wash” denim collection, launched for Spring ‘13, was created by collaborating with Istanbul-based Orta Anadolu, to create the fabrics, and Los Angeles washhouse Denim-Tech, which developed the “Air Wash” treatments.

A Current Affair Is This Saturday!

Vintage lovers, brace yourselves. The Fall edition of A Current Affair: Pop Up Vintage Marketplace is this Saturday! Stop by for a treasure trove of vintage finds – including designer - from over 30 premier vintage retailers and private dealers. In case you...

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Black Halo Eve Bows in West Hollywood

Emmy Week

The scene: L.A. Confidential and Black Halo kicked off Emmy week with a runway show and party on the rooftop of The London hotel in West Hollywood.

Saint Laurent Revival at What Goes Around Comes Around

Saint Laurent is a hot topic on the runways in Paris and last night it was cause for celebration in L.A. What Goes Around Comes Around kicked off a vintage sales event to fête the relaunch of the brand. Guests sipped cocktails, ate...

Cerre Kicks Off Semi-Annual Sale

Last night Cerre held a champagne reception in its Melrose Avenue boutique to fête its private sale which will run through the 23rd. The evening, which was hosted by Decade's Cameron Silver, kicks off the beginning of its...

"Diana Vreeland: The Eye Has to Travel" Presented at LACMA

Diana Vreeland has been called the “empress of fashion.” And attendees at the Costume Council of LACMA’s Monday night screening of the soon-to-be-released documentary film “Diana Vreeland: The Eye Has to Travel,” now have a deeper understanding why.The crowd, which...

Meet LA's Newest Designer: Hedi Slimane

Yves Saint Laurent creative director Hedi Slimane, photo courtesy of Rex Features/ Angeles just got a design boost in the form of Parisian couture. Newly appointed Yves Saint Laurent creative director Hedi Slimane will base out of his studio in Los Angeles rather than...

Top This! Philip Treacy Talks Hats, Celebs & Couture

Philip Treacy demonstrates how to make a hat at the Academy of Art University, photo by Randy BrookePhilip Treacy’s hats have topped the heads of Lady Gaga, the Royal family and walked the runways of haute couture shows. He has worked with Alexander McQueen, Givenchy, Valentino and with Karl Lagerfeld for Chanel. Treacy’s designs for the Royal...

Academy of Art University's Glamorous Guests, Fashion Show & Events

Sarah Burton, Philip Treacy and Academy of Art University's Gladys Perint Palmer and Dr. Elisa Stephens Sarah Burton, Philip Treacy and H.R.H. Princess Reema Bandar Al-Saud are three of the high profile guests who attended and were honored at the Academy of Art University’s 2012 Graduation Fashion Show and Awards Ceremony. The School of Fashion at AAU held its annual runway show on May 3rd and there was a whirlwind of activity leading up to the big event. A Fashion Symposium with Treacy and Burton, a luxury presentation by Princess Reema and a hat demonstration by Treacy are just a few of the events that were on the two day itinerary. Dr. Elisa Stephens, president of AAU and Gladys Perint Palmer, executive director of the School of Fashion hosted a luncheon on May 2 for the Guests of Honor with notable attendees including Mayor Edwin M. Lee and former Mayor Willie Brown as well as members of the San Francisco community. A glamorous cocktail party at a chic mansion in Pacific Heights was held in honor or Princess Reema, a breast cancer awareness activist. She is also the CEO of the ALFA and AL HAMA companies that own and operate Harvey Nichols, Donna Karan and DKNY stores in Saudi Arabia. In addition, there was a private tour of the Jean Paul Gaultier exhibition at the deYoung Museum led by Jill D’Alessandro, Curator of Costume and Textile Arts. I attended many of the functions along with Suzy Menkes, Fashion Editor of the International Herald Tribune, Cathy Horyn, fashion critic of the New York Times and Stephan Rahim Rabimov, Editor-in-Chief of Depesha magazine. It was a rare opportunity for students to hear from some of the industry’s leading talents. Here are some highlights from San Francisco.Simon Ungless, Director of the School of Fashion and Sarah Burton, Creative Director for Alexander McQueen at the AAU Fashion Symposium, photo by Randy Brooke.Philip Treacy, Mayor Edwin Lee and Dr. Elisa Stephens at the AAU luncheon, photo by Randy Brooke.A dessert created in honor of Treacy, Burton and H.R.H. Princess ReemaH.R.H. Princess Reema talks luxury in Saudi ArabiaSuzy Menkes and Cathy Horyn speak to students in a panel moderated by AAU's Journalism Coordinator, Paul Wilner, photo by Randy Brooke.Philip Treacy demonstrates how to make a cloud hat similar to one he made for a Chanel runway show, photo by Randy Brooke.Depesha Editor-in-Chief Stephan Rahim Rabimov reviews portfolios for the styling class, photo by Randy Brooke. It's me. N. Jayne Seward, Fashion Editor for Apparel News, reviewing styling portfolios, photo by Randy Brooke. Jean Paul Gaultier exhibition at the deYoung Museum

SwimShow to Celebrate Milestone Anniversary

SwimShow on the runway, photo by John EckmierThe swim world is preparing for its annual trek to Miami Beach, and this July there will be a landmark occasion to celebrate. SwimShow, the swimwear industry’s longest running trade show, turns 30 this year. The Swimwear...

This Week's Sample Sale Rundown..

Diesel Sample Sale, April 25 26, 3 to 6 pm, 662 N. Robertson Blvd.The fashion lines are buzzing this week with sample sale news in LA. From Diesel's sale which kicked off today and tomorrow on Robertson Blvd. to Cynthia Vincent's sale...

LACMA's Costume Council's Luxury Preview

Heritage Auctions' Spring Luxury Auction, photos: Alex J. Berliner/AB ImagesThe“Constance” bag in metallic silver, a Chanel bike and a Fontana Frenchart deco diamond platinum bracelet. These are just a few of thecovetable items in Heritage Auctions' Spring Luxury Auction.And it'salso the...