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Andrew Asch

Stories by Andrew

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Huf Unveils Chloé Kovska Collab Line at South Central LA Party

Streetwear brand Huf threw the Last Resort Summer Kick Off Party in South Los Angeles June 8. It was time for hip hop and a new collab line from Chloé Kovska.

Agenda Founder Levant Unveils New Project

Retail

Ntwrk, a video-commerce channel, was recently announced as the next project for Aaron Levant, the entrepreneur who founded the Agenda trade show.

May Sales Beat Forecasts

Retail

May retail sales results beat forecasts, said Ken Perkins of Retail Metrics, a market-research firm.

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Wet Seal Plots Comeback For Social Media Age

Wet Seal’s Comeback

A comeback for Wet Seal is being assembled in a 1,800-square-foot industrial work loft in downtown Los Angeles.

Activewear Brand Hylete Acquires GracedByGrit

Manufacturing

For years, activewear brands Hylete and GracedByGrit were headquartered a couple of miles away from each other in Solana Beach, Calif., but now they are on the same team.

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Pride Month is Becoming A Bigger Deal In Fashion

June is Pride Month, and it seems like everybody wants to be a part of it.

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Reformation to Nordstrom

For nine years, Los Angeles-headquartered sustainable clothing brand Reformation has sold is denim and dresses from its direct-to-customer site and in its handful of physical boutiques. On June 4, it changed.

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Urban Air Market to Los Feliz

For those with a jones for sustainable clothing, Urban Air Market is coming to the Los Angeles area on June 3.

Volcom Names New Director for Global Men’s Design

Manufacturing

Volcom picked label veteran Jeffrey James “JJ” Gonzales as its new director to lead the company’s global men’s design department.

ShopTheFloor, OffPrice365 Up Their Games

Technology

About 30,000 retailers shop for fashion on the online trade show ShopTheFloor, which is owned by UBM, the parent company of MAGIC.

New Marketing Chief Hired for Agenda

Trade Shows

The Agenda trade show has a new vice president of marketing.

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Manny J Style & Laura Howe of Matrushka Unveil Collab Line

Los Angeles fashion people have gotten to know the indie looks of Manny J Style and Laura Howe of Matrushka. These two worked for Deconstructed Symmetry, a collaboration line.

New Marketing Chief Hired for Agenda

The Agenda trade show is expanding its staff.

Possible Merger Between PacSun and Eddie Bauer?

Retail

Rumors are swirling that private-equity firm Golden Gate Capital might be doing a little matchmaking for two of its brands that it owns.

Planet Blue Gets a New Chief Executive

Retail

Planet Blue, the retailer that carries young contemporary fashion, has named Eddie Bromberg to be its new chief executive.

The Leverage to Open Los Angeles Store

Retail

After wholesaling its brands to retailers that range from Pacific Sunwear to Zumiez, The Leverage is opening a new boutique in Los Angeles.

After Years Making Shoes, Hi-Tec Tries Apparel

Manufacturing

Cherokee Global Brands’ Hi-Tec footwear division is stepping into apparel.

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Macy’s Turnaround Efforts Gaining Momentum in California

Making Macy’s Profitable

As the retail world turns to keep customers walking through the doors, Macy’s is banking on a new store concept, new technology and updated looks to its traditional stores to entice customers to keep on shopping.

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Luxury Garage Sale to Los Angeles

2018 is the year of the pop-up for Luxury Garage Sale. One of its pop-ups recently opened in the West Hollywood area.

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Louis Vuitton's Time Capsule to Westfield Century City

There is no Louis Vuitton boutique at Westfield Century City. But a pop-up exhibition on the history of the French fashion house recently rolled into the center

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Sato Hughes, Surf Pioneer, Celebrates 90

Katin threw 90th birthday party for Sato Hughes, one of the pioneers of boardshorts style.

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Zara, The Webster To Open at Beverly Center

A giant Zara opened in Beverly Center today. The Webster is scheduled to open in 2020.

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This Propaganda Agency Doesn’t Lie

It's called Propaganda Agency, but Jack Watkins promises that there's nothing iffy with the materials in his new men's line.

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Ron Robinson at 40: New World Vision…Old School Values

Ron Robinson: 40 Years

Ron Robinson said the late 1960s were an exhilarating time to be in the retail business in Los Angeles.

Retail Sales Inch Up in April

Retail

The National Retail Federation said that retail sales in April showed a 2.8 percent year-over-year increase in the U.S retail market, excluding auto sales, gasoline stations and restaurants.

Sophia Denim Opens a Pop-up Store at Fred Segal

Manufacturing

After spending time designing handbags and women’s ready-to-wear, Sophia Tezel-Tzelepis last year decided to branch out to denim with a label called Sophia.

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Woodbury Puts ‘InnerVision’ on Runway

Runway Ready

Woodbury University presented its 54th annual fashion show, called “InnerVision,” which focused on the connection between emotion and fashion.

Wet Seal Back With New Fashion Line

Retail

Almost one year after juniors retailer Wet Seal was acquired by investment firm Gordon Brothers, the now online-only retailer announced a new collaboration called Niki + Gabi for Wet Seal.

Shop & Dine

Trade Shows

Keeping pace with a busy trade-show schedule is exciting but exhausting. At the end of a day spent running between appointments, making new connections, visiting with longtime partners and negotiating deals, enjoying a delicious meal or strolling around a unique shop is the perfect way to recharge.

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Agenda Taps Stab to Design Trade Show’s Surf Area

Surf is up for Agenda trade show and Stab magazine.

New Event Being Introduced for Swim Week in Miami Beach

Trade Shows

Swim Week is an annual event packed with fashion shows and trade shows in Miami Beach, Fla.

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Brooks Brothers to Leave Rodeo

Bye, Brooks Brothers

After a 15-year run on luxe shopping street Rodeo Drive, Brooks Brothers is scheduled to move from its two-story building on Aug. 1, with the property being put up for sale for $300 million.

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Ziran Travels Across the Ocean for Sustainability

Sustainable Chic

Sustainable fashion has long been criticized as being unable to go beyond the category of basics. Kelly Wang Shanahan hopes that her sustainable brand Ziran can bust that theory.

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Comrad: Making the Compression Sock Stylish

Probably no one ever called compression socks sexy, much less stylish.But entrepreneur Andrew Ferenci saw opportunity in the stodgy sock.

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Emo Nite – the Club! The Shirt!

Emo Nite runs rock clubs in more than 30 cities. It also rocks a lot of clothing merch.

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Noon Goons Goes Jazz With Chet Baker Collab

Downtown Los Angeles’ Noon Goons made a splash last year when it made clothes inspired by the Southern California punk scene of the late 1970s and early 1980s. Now it’s going for West Coast jazz.

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Barrio Saints to DTLA

You may have met Deeso when he worked at Crooks & Castles' flagship stores. Recently, he opened a space for his own brand in DTLA.

Nordstrom Rack Headed to New Porter Ranch Mall

Retail

A Nordstrom Rack will be coming to The Vineyards, a shopping center under construction in Porter Ranch, which is nestled in the northwest section of Los Angeles’ San Fernando Valley.

A Clothing Label to Fill In the Gaps

Manufacturing

After years of being surrounded by pixels and algorithms in the tech industry, Scott Carter was ready for a change. His next career move was to transition to the fashion industry and start a new label called Kiln.

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These Days Those Second-Hand Threads Are Big Business in Los Angeles

Secondhand Skyrockets

More than 10 years ago, the idea of wearing secondhand clothes or vintage garb carried a certain stigma, according to some style watchers, but that no longer holds true. The fashion market is changing.

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Kentaro Kameyama Leads FCI Fashion School Show

Fashion’s Future

After producing a fashion show at last February’s New York Fashion Week, “Project Runway” winner Kentaro Kameyama went back to class. He produced a fashion show at the FCI Fashion School in Los Angeles, where he works as an instructor.

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Rodeo Gucci In Store for a Big Remodel

The Gucci flagship on Rodeo Drive in Beverly Hills, Calif. unveiled a major remodel in 2014. Looks like the flagship is going for another round.

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Theory and Vans To Open in DTLA This Fall

More brands are betting on downtown Los Angeles. Theory and Vans are slated to open stores in the neighborhood by Fall.

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Surf Is Dead Pops at Bodega

Surf Is Dead started more than one year ago to tweek surfwear back to its rebellious, experimental spirit. Recently, it unveiled a pop-up at Bodega in Row DTLA in Los Angeles.

Maui and Sons Announces American Eagle Collaboration Line

Manufacturing

With the help of Maui and Sons, American Eagle Outfitters is going surf.

Oak NYC Moves to Row DTLA

Retail

After a four-year run in the Beverly Boulevard shopping district of Los Angeles, Oak NYC closed its 4,500-square-foot boutique earlier this month and relocated to the Row DTLA enclave in downtown Los Angeles.

Orange Coast College Launches an Apparel Sustainability Program

Manufacturing

The future of the fashion job market is green, said Lauren Becker, the fashion department coordinator at Orange Coast College in Costa Mesa, Calif.

American Rag Talks About Its New Path at Marcum Symposium

Retail

American Rag Cie is going to the Persian Gulf and possibly points beyond.

Kardashians’ Dash Stores Close Raising Questions on Family’s Relevance

Retail

After a 12-year run, the Kardashians are closing up shop and getting out of the retail-store business.

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After Coachella, It’s Agenda Festival

Hip hop collective Brockhampton played a critically lauded set at Coachella this month. On June 30, the Los Angeles-based group is going to headline the Agenda Festival, it was recently announced.