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Andrew Asch

Stories by Andrew

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PacSun Opens Up With Santa Monica Store

No Doors

Pacific Sunwear of California made a gambit to stand out with its shop on the high-profile Third Street Promenade retail district in Santa Monica, Calif.

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Venice Rani Goes Kickstarter

The Venice Rani brand took a bow at the high end Salon Allure show in Miami last year. This week brand founder Tina Rani launched a Kickstarter campaign to fund the brand’s production for its Fall '15 season, which Rani intends to manufacture in California. ““Start-up costs are so high,”But my intentions for this brand is to open more creative jobs in this market,” she said. The goal for her Kickstarter campaign is $25,000.

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Control Sector In Malibu

Control Sector, a New York brand, showed a few Fall '15 looks in Malibu. Take a look.

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H&M: Drop off old clothes and Clean Up California

The State of California set a goal of recycling and composting 75 percent of its solid waste by 2020. Looks like H&M is helping out with that goal. People can drop off old/unwanted clothing and textiles at any H&M store. In return, participants will receive 20 percent off of their next H&M purchase.

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Theodore Beverly Hills Posts Store Closing Signs

It might be time to say farewell to pioneering boutique Theodore in Beverly Hills, which has sold contemporary and designer fashion in the wealthy city of Beverly Hills since the late 1960s. Big signs bearing the messages “Store Closing Sale!” and “Lost Our Lease” were posted in the windows of the Theodore boutique located at 336 N. Camden Dr., a few blocks from Rodeo Drive where the store started business in 1969. It moved to Camden Drive in 2008.

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Rosario Dawson’s Fashion Rising, Seal & Others at Opening Ceremony

Actress Rosario Dawson produced a reception for her company Studio One Eighty Nine, which showcases and celebrates fashion, arts and content from Africa. The reception was held April 17 at Opening Ceremony in Los Angeles. Jessica Alba, Seal and Shaun Ross joined in the fun.

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California Dreaming Debut

Wolk Morais

The California dream of tearing down convention and crafting an independent ethos is a serious goal and inspiration for designers Brian Wolk and Claude Morais.

PLM’s Next Step: Can Maturing Tech Foster Fashion Innovation?


High-profile fashion brands and apparel companies such as VF Corp., Billabong International Limited, Jerry Leigh and Stony Apparel Corp. all use product lifecycle management software to design clothes and bring them to market, but PLM vendors hope to make their software do even more.

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Burberry's London in Los Angeles

The venerable Griffith Observatory in Los Angeles was the backdrop for science field trips for thousands of students, the knife fight in the much ballyhooed 1955 film Rebel Without a Cause--- and on the night of April 16, there’s the London in Los Angeles fashion show produced by Brit brand Burberry.

Wet Seal to Go Private

Philadelphia-headquartered Versa Capital Management LLC, announced April 15 that it completed its acquisition of troubled retailer The Wet Seal Inc. The deal for an undisclosed amount was approved by United States Bankruptcy Court for the District of Delaware on April 1.

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Fred Segal to Bow in Tokyo

Brand Extension

Fred Segal, a boutique compound best known for infusing a luxe sensibility in Los Angeles’ casual lifestyle, is scheduled to open its first international location on April 17 in Tokyo—and it will be different from anything that the pioneering boutique concept has done, said Paul Blum, Fred Segal’s chief executive officer.

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Go Curvy’s Full Figured Trip to City Chic

Sherry Lee Meredith discusses all things in the full figured world for her web show Go Curvy. We liked it for its R&B theme song Go Curvy. Meredith also recently dropped by the City Chic store at the Glendale Galleria to discuss plus size fashion.

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Globe Int’l’s Violence Ordinaire…At American Rag

Violence Ordinaire took American Rag CIE on April 9. The colloboration collection from Globe International and Desillusion Magazine took a bow at the high profile store with a party and a store window devoted to Violence Ordinaire.

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Venice Heights Takes a Stance for Indie Menswear on Abbot Kinney


The once raffish Abbot Kinney Boulevard has become one of Los Angeles’ most popular addresses for high-end boutique retail in the past few years.

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Expanding in New Open-Booth Venue

LA Men’s Market

For its fourth run, the LA Men’s Market trade show went for a complete makeover.

Retail Sales Results Mixed in March


In March, same-store sales for Gap’s Old Navy Global division skyrocketed 14 percent. However, same-store sales for its Gap Global division declined 7 percent, and its Banana Republic Global declined 3 percent.

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Related Garments Gets Matchy Matchy

Some of the standout fashion categories of the past year or so spent much of their history being, well, ignored; yes, we’re talking about men’s underwear and socks. L.A.-based Related Garments offers matching socks and skivvies for guys. Does it go together like peanut butter and chocolate? Does it have the sex appeal of matching bra and panties for the ladies?! You be the judge. As of the posting of this blog, Related Garments was wrapping up a Kickstarter campaign.

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South Coast Plaza’s DTLA Splash

South Coast Plaza shot its 2015 Spring Portfolio Lookbook in downtown Los Angeles. The cosmopolitan lookbook was celebrated with a gala dinner for fashion writers on April 7 at Perch, a bistro overlooking downtown's skyline.

LA Men’s Market Moves to CMC Penthouse

Trade Show

LAMM is moving into the 93,000-square-foot penthouse floor of the California Market Center showroom building when its Holiday 2015 show takes a bow on April 7–8, said Kellen Roland, LAMM’s founder.

Strong Dollar Makes Business Tough for Exporters

Retail | Finance

Since the beginning of 2015, Mike McGinley’s European retail partners have been telling him that they cannot afford his West Hollywood, Calif.–based LASC line of men’s activewear and swimwear—after years of selling LASC at their shops.

Simon Drops Macerich Bid


Simon Property Group, one of the biggest mall landlords in America, dropped its bid to acquire the Macerich Co., headquartered in Santa Monica, Calif., avoiding a possibly costly and lengthy proxy war.

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SwimSpot Pops in Glendale

It’s always kinda nice when it comes to weather in the L.A. area. But summer must be just around the corner. Swimwear brand SwimSpot just opened a seasonal pop-up at the Glendale Galleria.

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Bohemian Society: Cut The Logo

Victor Wilde has a message for the fashion world. Cut the logo! So on his new logo Wilde By Bohemian Society, he's left holes where logos would typically be sewn.

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Le Slip Français to Venice

French fashion means couture, right? Oui! ---Mais non. In the case of Le Slip Français, French made-clothes can be tighty whitey underwear, or just simple briefs. Le Slip Français will open a pop-up shop in Venice Beach at 604 S. Venice Blvd. at Abbot Kinney. Apparently it is the French brand’s first foray into U.S. retail.

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Wildfox’s Dolce Vita

Ciao Bella! L.A.-based brand Wildfox called its Fall '15 collection La Dolce Vita. It produced a presentation for their Fall looks March 26 in New York's Little Italy.

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Rook Pops On Fairfax

Looks like there’s some revolving real estate on Fairfax Avenue, which is Rodeo Drive for streetwear fashions. Odd Future is out of the boutique space at 410 N. Fairfax Ave. A pop-up for the Rook boutique moved in.

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Welcome to ADBD’s Los Fairfax

Sports and music celebrities, as well as tourists from around the globe, come to Los Angeles’ Fairfax Avenue to shop at the flagships of some of America’s top streetwear brands. But for Adam Derry, the street has an undeniable creativity that is becoming more important to Los Angeles’ identity. Call it 'Los Fairfax.' On March 26, Derry introduced a capsule collection called "Los Fairfax."

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Guerilla Atelier's Cojones

Guerilla Atelier defied expectations by selling luxe fashion in Los Angeles’ gritty Art District. But on March 26, the boutique put a focus on brash art. It held a reception for artist Knowledge Bennett and his provocative art show Cojones.

Mooney Exits Quiksilver, Agnes Promoted to CEO

Andy P. Mooney, chief executive officer of Quiksilver, is leaving the Huntington Beach, Calif.–based surf giant.

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Matiere: Avant Garde Brand Tries Denim.


Matiere, headquartered in Newport Beach, Calif., has aimed to serve as an alternative for men’s wardrobes.

Is the Retail Exclusive Disappearing—or Is it Changing?


E-commerce can bring out the worst in some shoppers, said Sandy Lew-Hailer, owner of the Seattle boutique Sandylew.

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Giving a New Home to Sexy Tomboy

Canvas Woman

Malibu fashion has seen chic bohemian, surfer girl and premium-denim looks, but the profile of the sexy tomboy is rising.

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Abbot Kinney Beach House Opens in Venice


Single-brand boutiques increasingly dominate high-profile shopping street Abbot Kinney Boulevard in Los Angeles, but one of the newest boutiques on the street, Abbot Kinney Beach House, is a multi-brand shop.

Revolve Acquires Alliance Apparel Group

Retail | Manufacturing

Internet clothier Revolve recently announced that it has acquired Alliance Apparel Group, headquartered in downtown Los Angeles.

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Nasty Gal’s 2nd Shop Opens in Santa Monica

Nasty Gal is scheduled to open in its second physical shop on March 27. The store will be located at 1254 Third Street Promenade in Santa Monica, Calif. The Nasty Gal herself, Sophia Amoruso - the retailer's founder, will be making appearances at the Santa Monica store this weekend.

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Amour Vert Pops in Palo Alto

Amour Vert opened a permanent store in San Francisco’s Hayes Valley last year. Earlier this month, the brand opened a pop-up shop at 441 University Ave. in Palo Alto. Amour Vert's CEO said that the company intends to roll out a handful of boutiques by the end of the year.

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360Cashmere to Malibu Lumberyard

360Cashmere, a Los Angeles-based premium knitwear company, opened its first retail store earlier this month at Malibu Lumberyard.

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Insight’s Rock ‘n’ Roll Party

The Insight brand unveiled the new look for its Venice flagship with a rock ‘n’ roll party on March 19. Performing was buzz worthy band La Sera. Rivers Cuomo of Weezer made an appearance too.

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Nouveau Riche…the Brand…Coming To Your Town

The Los Angeles brand Nouveau Riche made a debut this month at the Art Hearts Fashion Show. Nouveau Riche’s first line is called Melrose Meets Robertson, and it was designed by a guy who made his fashion chops in Los Angeles.

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Ashton Michael at Style Fashion Week

Consider the Ashton Michael Fall 2015 line, Blood, Sweat & Tears, one of the most brash looks of the Los Angeles-headquartered label, which made its runway debut at Style Fashion Week on March 20.

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Carjamming: Crooks & Castles X Chain Gang L.A.

Streetwear kings Crooks & Castles honored car club culture with a collaboration with Chain Gang LA. The outfit is one of a handful that makes iconic traditional chain-stitch embroideries for car clubs. They held a debut for the collaboration at Crooks' Los Angeles flagship store on March 20.

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Here Comes the Squibblez

A cute doodle can go a long way. In the case of Japanese pop-art brands, clothing lines and business empires can be made out of them. For Elisabeth Rosenwasser, cute scribbles she made in college turned into Squibblez, a proto-collection. Squibblez showed a preview of its line March 22 at the Astroetic Studio in downtown Los Angeles.

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Thread & Bone at Cooper

In 2010, The Stylist Project art series by Kimberly Brooks made a debut. It piqued the interest of a lot of L.A. fashion people because it offered portraits of some denizens of the Los Angeles fashion scene such as Rose Apodaca and Rachel Zoe. Five years later, Brooks is back to fashion. On March 19, she dropped by the Cooper Design Space which held a reception for her Thread & Bone art installation for the showroom building’s Gateway Gallery.

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Orders, Out-of-Town Buyers and Mixed Traffic Reports

L.A. Market

Traffic appeared lighter than usual for March at the recent run of Los Angeles Fashion Week, but exhibitors said traffic was steady and reported landing orders from local and out-of town retailers.

Moda 360 to Take a Bow at New Mart

Trade Show

Moda 360, a trade show for independent designers, will make its debut at The New Mart showroom building in downtown Los Angeles April 24–25, said Debora Pokallus, the founder and chief executive officer of the show.

Simon Makes 'Best and Final' Offer for Macerich


The board of directors for the Macerich Co. unanimously rejected an unsolicited bid from mall giant Simon Property Group Inc. on March 17. Simon made its "best and final" offer for Macerich on March 20.

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Dripped’s Underground LA Fashion Week

The Dripped Fashion Soiree produced the biggest gala of its multi-year run on March 18. More than 500 people checked out runway shows from four emerging designers at Dripped, which showcases new designers with an underground edge.

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Va Va Voom Glam Factory's Big, New Showroom & High End Dress Line

Va Va Voom Glam Factory introduced a sprawling 10,000 square foot showroom in Los Angeles' Warehouse District on March 18, and showed its new Summer/Holiday '15 high end dress line.

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Austere's Fashion Week Design Party

The LA Fashion Market, which wraps up March 19, is a good excuse to throw a party. Austere, located at 912 S. Hill St. just a couple of blocks away from the showroom buildings where the Fashion Market is going on, held a reception March 17 for collections from emerging designers. With treats such as wine and chocolate being served, revelers got to see new looks by brands by Cuero & Mør, Echo + Air, Jill Aiko Yee and Stella Proseyn.

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Michelle Blade For RVCA Takes a Bow

After five years of doing art for RVCA, Michelle Blade collaborated with the brand to do a capsule collection. It is called Michelle Blade for RVCA Spring/Summer 15, and it is based on her watercolors.